White Space Analysis
Definition
White space analysis is the process of identifying unexploited areas in the market where a company can potentially invest to grow its business.
Benefits
White space analysis identifies untapped market areas, revealing growth opportunities for businesses.
Frequently Asked Questions
What is a white space analysis of the market? White space analysis identifies unexploited areas in the market where a company can grow or innovate.
What is a white spot analysis in business? A white spot analysis identifies untapped or underserved market areas where a company can expand its operations.
What does whitespace mean? Whitespace means unoccupied areas or untapped opportunities in a market or business strategy that can be used for growth.
Summary
White space analysis reveals untapped market areas, highlighting growth opportunities for businesses.