B
BrandProject
Venture CapitalActiveBuilding Next Generation Consumer Businesses With Founders
26
Investments
5
Exits
$150M
AUM
19.2%
Exit Rate
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Investment Thesis & Strategy
BrandProject invests in various stages of next-generation consumer businesses, partnering with founders to build and scale their companies. They focus on companies with strong consumer brands and growth potential.
Investment Activity
Deals per year over the last 8 years
3
20141
20156
20161
20170
20180
20190
20201
2021Portfolio Companies
Selected investments from their portfolio of 26 companies
V
Van Leeuwen Ice Cream
Food & Beverage · Growth, 2021
P
Public Goods
Consumer · Series A, 2017
D
Daily Harvest
Food & Beverage · Series A, 2016
A
Away
Consumer · Series A, 2016
T
The Wing
Consumer · Series A, 2016
F
Function of Beauty
Consumer · Series A, 2016
R
Rothy's
Consumer · Series A, 2016
C
Care/of
Consumer · Series A, 2016
P
Parachute Home
Consumer · Series A, 2015
G
Glossier
Consumer · Series A, 2014
T
Thrive Market
E-commerce · Series A, 2014
O
Outdoor Voices
Consumer · Series A, 2014
Notable Exits
CompanyTypeYearValue / Acquirer
Daily HarvestAcquisition2024—
MejuriAcquisition2024—
Outdoor VoicesAcquisition2024—
GlossierAcquisition2024—
SweetgreenIPO2021$2.7B
Frequently Asked Questions
BrandProject focuses on Series A, Series B, Series C+ stage investments.